Disclosure: Some links on this page are affiliate links. They never change the order of our ranking, and spots labeled Sponsored are paid and sit outside it. How we rank
Quick answer
Our top picks for ecommerce CRM software are Omnisend, Klaviyo and HubSpot. They lead on results, clear pricing and verified reviews. Compare budgets, pricing models and specialties in the table below to find the right fit.
No matches.Nothing fits that budget and specialty. Try a higher budget or “All”.
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Email and SMS platform for ecommerce stores with prebuilt automations and a free plan for 250 contacts.
Omnisend combines email, SMS and web push with prebuilt ecommerce automations such as cart and browse abandonment. It has a free plan (250 contacts, 500 emails/month) and paid Standard plans from about $16/month, with discounts for prepaying. It is a common lower-cost alternative to Klaviyo for small and mid-size stores.
Ecommerce-focused email, SMS and customer-data platform with deep Shopify integration and a free plan for up to 250 profiles.
Klaviyo stores customer and order data from Shopify and other platforms and uses it to drive segmented email, SMS and automated flows. It lists 350+ integrations and has a free plan for 250 active profiles and 500 email sends; paid pricing scales by profile count via a plan builder. Costs rise noticeably as lists grow.
All-in-one CRM with marketing, sales and service hubs; free CRM for 2 users and paid seats from $7/month.
HubSpot's CRM is free for up to 2 users and 1,000 contacts, with paid Starter seats from $7/month and higher tiers adding automation and reporting. It says 306,000+ customers use it and that customers get 129% more leads after a year. It is a general CRM, so ecommerce segmentation is less specialized than Klaviyo's, and costs rise at upper tiers.
Ecommerce email platform that says 6,000+ brands use it, priced by contacts from $39/month with unlimited sends.
Drip focuses on ecommerce email, with store-data segmentation and automations for Shopify and WooCommerce. It says 6,000+ brands use it and that they have generated $1.5B+ in attributed revenue. Pricing starts at $39/month for up to 2,500 people with unlimited email sends and a 14-day trial; G2 reviewers note limited reporting customization.
Ecommerce helpdesk with a built-in AI Agent billed per resolution; says it serves 40% of Shopify brands.
Gorgias is a helpdesk built around Shopify order data, with an AI Agent that is billed only when it resolves a conversation. Pricing scales by ticket volume rather than seats; the Shopify listing shows a $10/month Starter plan. It has 4.6 stars from 582 G2 reviews and 4.3 from 707 Shopify reviews, and claims to power support for 40% of Shopify brands.
Email, SMS and CRM platform formerly called Sendinblue; claims 600,000+ customers and offers a free-forever plan.
Brevo bundles email, SMS, WhatsApp, automation and a free sales CRM, pricing mainly by email volume rather than contacts. It claims 600,000+ customers and offers a free plan with up to 300 emails a day. Paid Starter covers 5,000 emails a month, though the price didn't render when we checked; ecommerce flows are less deep than Klaviyo's.
Email marketing and automation platform with a built-in sales CRM; says over 180k businesses use it.
ActiveCampaign pairs a visual automation builder with email, a sales pipeline CRM and integrations for Shopify, WooCommerce and BigCommerce. It says over 180k businesses use it and has nearly 15,000 G2 reviews. Plans (Starter to Enterprise) are priced by contacts, but the figures didn't render on its pricing page when we checked.
Pipeline-focused sales CRM used by 100,000+ sales teams, with seats from $14/month billed annually.
Pipedrive is a visual deal-pipeline CRM that suits ecommerce brands running wholesale, B2B or retail-buyer sales. Seats cost $14-$79 a month billed annually, and it says over 100,000 sales teams use it. It is not built for consumer segmentation or email flows, so DTC brands pair it with an ESP.
Helpdesk from Freshworks with 500 Freddy AI Agent sessions included on every plan and agents from $19/month.
Freshdesk is a general helpdesk whose Freddy AI Agent comes with 500 sessions on every plan; more cost $49 per 100 sessions. Plans start at $19/agent/month billed annually, with a 14-day trial. G2 shows 4.4 stars from 3,859 reviews. It is not built specifically for ecommerce, so order lookups need integrations.
Salesforce Commerce Cloud's B2B product, tied into Sales, Service and Marketing clouds.
Salesforce B2B Commerce offers account-based pricing and catalogs, order management, headless APIs and Agentforce-driven reordering, connected to the rest of Salesforce. It shows customers such as Daikin and Rochester Electronics. Pricing is by quote only.
An ecommerce CRM keeps every customer’s orders, messages, tickets and marketing history in one profile. That view helps support teams answer faster and helps marketers build segments based on real behavior. Therefore, the depth of the store integration matters more than the number of features.
Check that orders, refunds and subscriptions sync in close to real time. In addition, look for segment building without code, simple automation and clean handoffs to your email and SMS tools. For B2B or wholesale sellers, account-level views and price lists are also worth testing.
Mistakes to avoid
First, don’t buy a sales-team CRM built for long B2B deals if most of your revenue comes from online checkouts. Second, avoid duplicate customer records; set clear rules for matching emails and phone numbers before you import. Finally, decide who owns the data. Otherwise, fields multiply and nobody trusts the reports.
How to run a fair trial
To start, import a sample of real customers with their order history. Then ask a support agent to resolve five tickets and a marketer to build two segments. After that, compare how long each task took. In the end, the tool your team finishes the work in fastest is usually the right one.
How we ranked them
Each tool is scored out of 100: results and case studies (40%), specialty fit (25%), pricing transparency (20%) and verified reviews (15%). The score sets the editorial order. Sponsored spots are sold separately and never change it.
Write down the two or three jobs the tool must do every week, and test those first in the free trial.
Check the integrations you rely on (Amazon, Shopify, TikTok Shop, your email and analytics tools).
Price the plan you will actually need in six months, not the entry plan.
Look at how data gets in and out: exports, API access and what you keep if you cancel.
Read recent reviews for support quality and how often the product ships updates.
FAQs: Best Ecommerce CRM Software
Which ecommerce crm software are the best in 2026?
Our current top picks are in the Quick answer at the top of this page. We rank ecommerce CRM software on results and case studies (40%), specialty fit (25%), pricing transparency (20%) and verified reviews (15%). Sponsored spots are paid, labeled, and never change the editorial order.
How much do ecommerce crm software cost?
Most ecommerce CRM software are sold as monthly subscriptions, often with a free plan or trial and higher tiers priced by seats, usage or revenue. The starting price for each tool is in the comparison table above. Check annual-billing discounts and which features sit behind the higher tiers before you commit.
How do you choose between ecommerce crm software?
Write down the two or three jobs the tool must do every week, and test those first in the free trial. Check the integrations you rely on (Amazon, Shopify, TikTok Shop, your email and analytics tools). Price the plan you will actually need in six months, not the entry plan.
Are there free ecommerce crm software?
Yes. Several ecommerce CRM software offer a free plan or a free trial; the Price column shows 'Free plan' where one exists. Free plans usually limit volume or features, so check the limits against your monthly needs.
