BestAdAgency is a website that publishes ranked lists of the agencies, software and suppliers ecommerce brands hire for Amazon, TikTok Shop, Shopify and DTC. Every list is ordered by a published scoring method. Paid placements are limited to three labeled Sponsored spots above each list, and the price of every spot is public.
I’m Mohammed Jamil (MJ). I run Exclusiva Inc, an ecommerce growth agency, and I built BestAdAgency so you can always tell what was earned and what was bought. This article walks through the whole site so you know what you’re looking at when you land on any page.
What does BestAdAgency rank?
The site ranks the partners an ecommerce brand pays to grow. Right now there are 235 rankings, and together the lists target 943,920 monthly searches (that counter sits on the homepage).
The rankings are grouped into three hubs:
- Agencies: Amazon PPC, TikTok Shop, Shopify, paid social, search, email and more. For example, Best Amazon PPC Agencies and Best TikTok Shop Agencies.
- Software: the apps and platforms brands use to sell, ship and advertise.
- Suppliers: manufacturers, fulfillment partners and other service providers, such as Best 3PL Companies.
There is also a Top 100 section with longer lists, such as the biggest ecommerce companies and DTC brands, refreshed every quarter. If you want to see everything at once, the All rankings page lists all 235, with each list’s type, target keyword and monthly search volume. You can search by name or filter by type: Top 10 lists, versus pages, niche lists, city lists, alternatives pages and more.
Who is BestAdAgency for?
It is for founders, marketers and operators who need a partner and don’t have weeks to vet twenty options. Each ranking opens with a quick answer so you can get the short version in a few seconds, then go deeper if you want.
It is also for the companies being ranked. Any agency, software company or supplier can request a free profile and be considered for every relevant list.
How are the rankings ordered?
Companies are scored out of 100 on four criteria, and the weighted average sets the editorial order. There is one exception, on agency lists: my own agency, Exclusiva, is shown first because I own the site, and that placement is not based on the scoring (more on that below). The default weights on the methodology page are:
| Criterion | Weight |
|---|---|
| Results and case studies | 40% |
| Specialty fit | 25% |
| Pricing transparency | 20% |
| Verified reviews | 15% |
Unverifiable claims score zero on results. “Contact us” with no price range scores low on pricing transparency. Generalists score lower on specialist lists. Ties go to the company with more verified reviews.
The methodology page also has weight sliders. You can move them to see how the order would change if you care more about price or reviews. The published weights stay the same; the sliders are for your own view.
Lists are reviewed every quarter, and sooner when a company changes its pricing or services. Each list shows its last-updated date.
What are Sponsored spots?
Sponsored spots are the only paid placement on the site. Here is how they work:
- Each ranking has up to three Sponsored spots, and they sit above the list.
- Each one is labeled “Sponsored” and kept visually separate from the ranking.
- A spot lasts 30 days.
- To take a spot someone already holds, you pay $1 more than the current holder.
- If you get outbid, you are emailed right away and your unused days are refunded pro rata.
- During launch, every open spot starts at $1.
A Sponsored spot never changes a company’s editorial score, rank, reviews or ratings. That rule is written on the Sponsored spot rules page and repeated on every ranking.
What is the live bid board?
The live bid board shows every active Sponsored spot across all 235 rankings, ranked by bid. It has three tabs: Live, Today and All-time. It also has a button that reads “Claim #1 on the board for $X,” where X is the price to take the top position on the board.
Spots marked “Owner” on the board are run by the site’s owner, so you can always tell when I’m promoting my own thing.
The idea came from outbid.lol, a public pay-to-rank leaderboard that Jonathan Wilke launched on August 19, 2026. His rule was simple: rank is what you pay. I liked the honesty of that. BestAdAgency keeps the editorial ranking scored and separate, and puts the pay-to-rank part where it belongs: in labeled spots on top, with the prices out in the open.
What is on a company profile?
Every listed company gets a profile page. A profile shows what the company is best for, its pricing (or “Ask for a quote” when it doesn’t publish one), location, founding year, team size, services, ratings and reviews, and the rankings it appears in.
Profiles also hold ranking badges. Every listed company gets free badges it can put on its own website, proposals and email signature, such as “Ranked #1” or “Top 10.” The badges link back to the ranking, so anyone who sees one can check it.
How do reviews work?
There are two kinds of ratings on the site.
- Outside ratings. Ratings from Clutch, Google and Trustpilot appear beside each company, with links to the source. The combined rating weights each source by its number of reviews.
- Reviews written on BestAdAgency. These are published only after the reviewer confirms a work email and an editor checks the review.
Negative reviews are not hidden. Each company shows its most helpful critical review next to its most helpful positive one. Genuine negative reviews are never removed.
What are versus pages and match requests?
Versus pages compare two options side by side. Klaviyo vs Mailchimp is a good example: a quick verdict, a comparison table, pros and cons, a short quiz to help you pick, and alternatives.
Match requests are for brands that would rather be introduced than browse. The “Get matched” form on ranking pages asks for your monthly spend and where to send results, then shares your request with up to three listed companies that fit your budget and category. It is free for brands. Companies may pay for those introductions, but payment does not change which companies are picked or how they rank.
How does BestAdAgency make money?
Three ways, all disclosed:
- Sponsored spots above the rankings, with prices published.
- Affiliate commissions on some software sign-ups. Those links are marked rel=”sponsored” and never affect order.
- Fees from listed companies for matched leads they opt into.
None of these change a company’s editorial score or rank.
Who owns BestAdAgency?
Exclusiva Inc owns it, and I run Exclusiva. Every agency ranking says so at the top, in a disclosure block that links to the full disclosure page.
Here is the part I want to be plain about. Because I own the site, Exclusiva is shown first on agency lists, labeled “Owner of this site.” The site states that this placement is not based on scoring. Every other agency is ranked by the published methodology, and each quick answer names the top independent picks right after Exclusiva.
One more rule: Exclusiva can never hold a Sponsored spot on a list where it is ranked. I already sit at the top of those lists by ownership, so buying a paid spot above them too would be unfair to everyone else.
How does a company get listed?
There are two routes on the Get listed page:
- Free profile. Submit your company name, website and work email. Free profiles are scored like everyone else and considered for every relevant ranking.
- Sponsored spot. Pick any ranking, enter a bid (minimum $1), add a one-line pitch of up to 140 characters, and pay through Stripe. The spot goes live the minute you pay.
If you spot an error on any list, the contact page is where corrections go. Include the page, the company, the error and a public source.
FAQ
Is BestAdAgency free to use?
Yes. Reading the rankings, using the weight sliders and submitting a “Get matched” request are free for brands.
Can a company pay to rank higher?
No. Payment can buy one of three labeled Sponsored spots above a list. It never changes a company’s score or editorial position.
How many rankings are there?
235 as of this writing, across the Agencies, Software and Suppliers hubs plus the Top 100 section.
How long does a Sponsored spot last?
30 days from payment, unless someone outbids you sooner. Unused days are refunded if that happens.
Why is Exclusiva first on agency lists?
Exclusiva owns the site. The site labels it “Owner of this site” and states the placement is not based on scoring. Every other agency is ranked by the methodology.
How often are rankings updated?
Every quarter, and sooner when a company changes its pricing or services.
See the live board
The fastest way to understand the site is to watch where the money sits. Open the live bid board and see every Sponsored spot, ranked by bid, with the price to take #1 right on the button.
