Webflow
Visual website builder and CMS with ecommerce plans from $29/mo (annual); 2% fee on the Standard plan.
- Best for
- Design-heavy brand sites
- Pricing
- Tiered monthly subscription
- Price
- $29 / month (billed annually)
- Location
- San Francisco, CA
- Launched
- 2013
- Team
- 501-1,000
What Webflow does
Webflow was founded in 2013 in San Francisco and raised a $140M Series B in 2021, reported at a $2.1B valuation (Wikipedia). Ecommerce plans are Standard $29 (2% fee), Plus $74 and Advanced $212 per month billed yearly. It suits brands that prize custom design and content control; its commerce features are thinner than dedicated platforms.
Pricing
| Pricing model | Tiered monthly subscription |
|---|---|
| Starting price | $29 / month (billed annually) |
From Webflow's public pricing. Confirm current rates on their site.
Pros and cons
- Pixel-level design control
- Strong CMS and clean code
- Public pricing
- Ecommerce features less deep
- 2% fee on Standard plan
Key features
Ratings
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Sources
Facts on this page come from public sources we checked on Oct 27, 2026. Spot something out of date? Send a correction.
Where Webflow ranks
- #8 in Ecommerce Platforms19,220 searches / mo
- #8 in Ecommerce Platforms for SEO11,830 searches / mo
- #6 in Ecommerce Website Builders1,900 searches / mo
- #7 in Ecommerce Platforms for Startups390 searches / mo
- #7 in Ecommerce Platforms for DTC Brands320 searches / mo
- #1 in Webflow Ecommerce vs Shopify170 searches / mo
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Webflow FAQs
What is Webflow?
Webflow is a visual website builder and CMS with ecommerce plans from $29/mo (annual); 2% fee on the Standard plan. Core services: Visual site builder, CMS, Ecommerce, Hosting, Ecommerce site plans.
How much does Webflow cost?
Webflow starts at $29 / month (billed annually) (tiered monthly subscription). Prices come from public pricing pages; confirm current rates before you sign.
Who is Webflow best for?
Webflow is best for design-heavy brand sites.
Where is Webflow based?
Webflow is based in San Francisco, CA, was founded in 2013 and has a team of 501-1,000 people.
What are the pros and cons of Webflow?
Pros: pixel-level design control; strong CMS and clean code; public pricing. Cons: ecommerce features less deep; 2% fee on Standard plan.
What are the best Webflow alternatives?
BestAdAgency ranks Webflow #1 in Webflow Ecommerce vs Shopify, #6 in Ecommerce Website Builders, #7 in Ecommerce Platforms for Startups. Each of those lists compares Webflow with its closest alternatives on results, specialty fit, pricing transparency and reviews.