Shopify Email (now Shopify Messaging)
Shopify's native email app, now called Shopify Messaging: first 10,000 emails a month free, then $1 per 1,000.
- Best for
- Basic email for new Shopify stores
- Pricing
- Pay per email sent
- Price
- Free plan
- Location
- Ottawa, Canada
What Shopify Email (now Shopify Messaging) does
Shopify Email, now listed as Shopify Messaging, is Shopify's built-in tool for email, SMS and WhatsApp campaigns with templates, automations and segmentation inside the Shopify admin. The first 10,000 emails each month are free, then $1 per 1,000. The App Store listing shows 4.8 from 4,742 reviews. It is cheap and simple; growing brands usually move to Klaviyo for deeper segmentation and reporting.
Pricing
| Pricing model | Pay per email sent |
|---|---|
| Starting price | Free plan |
From Shopify Email (now Shopify Messaging)'s public pricing. Confirm current rates on their site.
Pros and cons
- Shopify App Store 4.8 (4,742 reviews)
- 10,000 emails a month free
- Native to Shopify admin
- Shopify stores only
- Less advanced segmentation and reporting
Key features
Ratings
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Shopify Email (now Shopify Messaging) FAQs
What is Shopify Email (now Shopify Messaging)?
Shopify Email (now Shopify Messaging) is a shopify's native email app, now called Shopify Messaging: first 10,000 emails a month free, then $1 per 1,000. Core services: Email campaigns, Email automations, SMS and WhatsApp, Templates and segments.
How much does Shopify Email (now Shopify Messaging) cost?
Shopify Email (now Shopify Messaging) has a free plan, with paid tiers on a pay per email sent basis. Prices come from public pricing pages; confirm current rates before you sign.
Who is Shopify Email (now Shopify Messaging) best for?
Shopify Email (now Shopify Messaging) is best for basic email for new Shopify stores.
Where is Shopify Email (now Shopify Messaging) based?
Shopify Email (now Shopify Messaging) is based in Ottawa, Canada.
What are the pros and cons of Shopify Email (now Shopify Messaging)?
Pros: shopify App Store 4.8 (4,742 reviews); 10,000 emails a month free; native to Shopify admin. Cons: shopify stores only; less advanced segmentation and reporting.
What are the best Shopify Email (now Shopify Messaging) alternatives?
BestAdAgency ranks Shopify Email (now Shopify Messaging) #2 in Klaviyo vs Shopify Email. Each of those lists compares Shopify Email (now Shopify Messaging) with its closest alternatives on results, specialty fit, pricing transparency and reviews.