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Away

Away won Baymard's Top 1% Ecommerce UX Award in 2025; latest category: Homepage & Category (desktop, mobile).

Best for
Luggage DTC
Price
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What Away does

Away (www.awaytravel.com) is listed here in the luggage dtc category. Baymard Institute named it a Top 1% Ecommerce UX Award winner (2025: Homepage & Category (desktop, mobile)). Baymard's awards are based on its large-scale UX benchmark of leading ecommerce sites, so this reflects tested usability rather than looks alone.

Pricing

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From Away's public pricing. Confirm current rates on their site.

Pros and cons

Pros
  • Homepage and navigation UX awarded
Cons
  • Small, focused catalog

Ratings

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Sources

Facts on this page come from public sources we checked on Oct 27, 2026. Spot something out of date? Send a correction.

Where Away ranks

Ranking badges for Away

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Ranked #35 · Top 100 Best Ecommerce Websites#35Ranked #35 · Top 100 Best Ecommerce WebsitesBESTADAGENCY · 2026

Away FAQs

What is Away?

Away won Baymard's Top 1% Ecommerce UX Award in 2025; latest category: Homepage & Category (desktop, mobile).

Who is Away best for?

Away is best for luggage DTC.

What are the pros and cons of Away?

Pros: homepage and navigation UX awarded. Cons: small, focused catalog.

What are the best Away alternatives?

BestAdAgency ranks Away #35 in Top 100 Best Ecommerce Websites. Each of those lists compares Away with its closest alternatives on results, specialty fit, pricing transparency and reviews.

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