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Athletic Brewing

Non-alcoholic brewer reported to have grown from about $200M (2024) to about $400M (2025) in revenue.

Best for
Non-alcoholic beer
Price
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What Athletic Brewing does

Athletic Brewing makes non-alcoholic craft beer sold online and in retail. It raised $50M led by General Atlantic in July 2024 with sales up about 60% year to date, and a 2025 roundup estimates revenue doubled to about $400M.

Pricing

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From Athletic Brewing's public pricing. Confirm current rates on their site.

Pros and cons

Pros
  • Category leader in NA beer
  • Reported revenue doubling in 2025
Cons
  • 2025 revenue is a third-party estimate

Ratings

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Sources

Facts on this page come from public sources we checked on Oct 27, 2026. Spot something out of date? Send a correction.

Where Athletic Brewing ranks

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Ranked #20 · Top 100 DTC Brands to Watch#20Ranked #20 · Top 100 DTC Brands to WatchBESTADAGENCY · 2026

Athletic Brewing FAQs

What is Athletic Brewing?

Athletic Brewing is a non-alcoholic brewer reported to have grown from about $200M (2024) to about $400M (2025) in revenue.

Who is Athletic Brewing best for?

Athletic Brewing is best for non-alcoholic beer.

What are the pros and cons of Athletic Brewing?

Pros: category leader in NA beer; reported revenue doubling in 2025. Cons: 2025 revenue is a third-party estimate.

What are the best Athletic Brewing alternatives?

BestAdAgency ranks Athletic Brewing #20 in Top 100 DTC Brands to Watch. Each of those lists compares Athletic Brewing with its closest alternatives on results, specialty fit, pricing transparency and reviews.

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