Ahrefs
Leading SEO data platform for backlinks and keywords, with Brand Radar AI for monitoring brand visibility in AI search answers.
- Best for
- Backlink research, keyword data and AI brand tracking (Brand Radar)
- Pricing
- Free limited plan + paid tiers
- Price
- $29 / month
What Ahrefs does
Ahrefs offers Site Explorer, Keywords Explorer, Site Audit and rank tracking, with paid plans from $29 (Starter) to $1,499 (Enterprise) per month. Brand Radar AI, which monitors brand mentions in AI answers, starts at $199/month as a standalone tool or add-on. It holds a 4.5/5 rating on G2 from 722 reviews.
Pricing
| Pricing model | Free limited plan + paid tiers |
|---|---|
| Starting price | $29 / month |
From Ahrefs's public pricing. Confirm current rates on their site.
Pros and cons
- Industry-standard backlink index
- Starter plan from $29/month
- Brand Radar tracks brand mentions in AI answers
- Free tier for site owners
- Brand Radar AI is a separate cost from $199/month
- Higher tiers get expensive ($129-$1,499/month)
- Trustpilot score of 2.2
Key features
Ratings
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Sources
Facts on this page come from public sources we checked on Oct 28, 2026. Spot something out of date? Send a correction.
Where Ahrefs ranks
Ranking badges for Ahrefs
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Ahrefs FAQs
What is Ahrefs?
Ahrefs is a leading SEO data platform for backlinks and keywords, with Brand Radar AI for monitoring brand visibility in AI search answers. Core services: Site Explorer, Keywords Explorer, Site Audit, Rank Tracker, Brand Radar AI (AI answer mentions).
How much does Ahrefs cost?
Ahrefs starts at $29 / month (free limited plan + paid tiers). Prices come from public pricing pages; confirm current rates before you sign.
Who is Ahrefs best for?
Ahrefs is best for backlink research, keyword data and AI brand tracking (Brand Radar).
Is Ahrefs legit? What do reviews say?
Ahrefs is rated 2.2 on Trustpilot (322 reviews), 4.5 on G2 (722 reviews). Weighted by review count, that is 3.8 out of 5 across 1044 reviews.
What are the pros and cons of Ahrefs?
Pros: industry-standard backlink index; starter plan from $29/month; brand Radar tracks brand mentions in AI answers. Cons: brand Radar AI is a separate cost from $199/month; higher tiers get expensive ($129-$1,499/month); trustpilot score of 2.2.
What are the best Ahrefs alternatives?
BestAdAgency ranks Ahrefs #2 in AI SEO Tools, #2 in Free AI SEO Tools. Each of those lists compares Ahrefs with its closest alternatives on results, specialty fit, pricing transparency and reviews.