Disclosure: Some links on this page are affiliate links. They never change the order of our ranking, and spots labeled Sponsored are paid and sit outside it. How we rank
Quick answer
The best Profound alternatives right now are Peec AI, Semrush AI Visibility Toolkit and Ahrefs Brand Radar. They lead on results, clear pricing and verified reviews. Compare budgets, pricing models and specialties in the table below to find the right fit.
No matches.Nothing fits that budget and specialty. Try a higher budget or “All”.
“Sponsor rank” buys the labeled Sponsored spot at that position above the list. It never changes the editorial order. Ratings are a review-count-weighted average of Clutch, Google and Trustpilot.
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Your company here, above this ranking 90 monthly searches for “profound alternatives for ai visibility”. Labeled as Sponsored, 30 days, live the minute you pay.
AI search visibility tracker covering ChatGPT, AI Mode, AI Overviews, Copilot and Gemini on every plan; says 3,500+ brands use it.
Peec AI tracks brand mentions in AI answers with plans tiered by prompts (Starter 50, Pro 150, Advanced 350) and unlimited users. All plans include ChatGPT, Google AI Mode, AI Overviews, Copilot and Gemini; Enterprise adds up to 13 models and API access. It says 3,500+ brands and agencies use it. Its pricing page did not show prices in the version we read.
AI visibility trackingAI Overviews & AI Mode trackingCompetitor benchmarkingLooker Studio exportSource analysisChatGPT and AI engine trackingPrompt and competitor trackingLooker Studio integration
Semrush's AI Visibility Toolkit tracks brand presence in ChatGPT and Google AI Mode for $99/month.
Semrush's AI Visibility Toolkit adds AI visibility scores, prompt research, daily prompt tracking in ChatGPT and Google AI Mode, sentiment analysis and an AI-crawler site audit. It costs $99/month with no free trial. It fits teams already on Semrush; the help page we read did not list Perplexity or AI Overviews tracking.
AI visibility scorePrompt tracking (ChatGPT, AI Mode)Brand sentimentAI crawler site auditAI visibility overviewPrompt trackingCompetitor researchAI search site audit
Ahrefs' Brand Radar measures AI mentions and citations across six AI platforms using an index of 500M+ prompts.
Brand Radar tracks mentions, citations and AI share of voice across Google AI Overviews, AI Mode, ChatGPT, Perplexity, Gemini and Copilot, with Claude in custom prompts. Ahrefs says its index covers 514M+ prompts built from its keyword database. Custom Prompts start at $50/month and the AI Visibility Index at $199/month.
AI Overviews & AI Mode trackingAI share of voiceCustom prompt trackingCitation trackingAI Visibility IndexChatGPT mention and citation trackingAI Visibility Index (514M+ prompts)AI mention tracking
AI search visibility platform tracking ChatGPT, Claude, Gemini, Perplexity, AI Mode and AI Overviews; plans from $250/month yearly.
Scrunch monitors brand visibility across major AI engines including Google AI Mode and AI Overviews, and adds personas and page audits. Starter is $300/month month-to-month or $250/month billed annually, with a 7-day trial. It says 500+ companies use it, including Lenovo and Skims.
Generative engine optimization platform with a free plan; Starter at $295/month tracks 11 AI models including AI Mode.
AthenaHQ tracks brand presence in AI answers and adds a content optimization agent. The free Essential plan covers ChatGPT, Perplexity, Google AI Overviews, Gemini and Copilot; Starter ($295/month) expands to 11 models including Google AI Mode and Claude. Its site shows G2 'High Performer' badges for Spring 2026; we did not verify the G2 score directly.
AI search monitoring tool from $29/month that tracks ChatGPT, Google AI Overviews, Perplexity and Copilot.
Otterly.AI tracks brand and URL mentions across ChatGPT, Google AI Overviews, Perplexity and Microsoft Copilot on every plan, with Google AI Mode, Gemini and Claude as add-ons (AI Mode from $9/month). Plans start at $29/month for 15 prompts. It shows logos such as Roche and Avis Budget Group but no case-study numbers.
AEO platform tracking up to 14 AI models, with self-serve plans from $295/month.
Goodie tracks and optimizes brand visibility in AI answers, starting with ChatGPT, AI Overviews, Perplexity, AI Mode and Copilot and expanding to 14 models on Enterprise. Core is $295/month with a 7-day free trial; Pro is $999/month. It lists case studies with SteelSeries, NoGood, Dermalogica and Rathbones, though outcomes weren't stated on the pricing page.
Vienna-based AI search tracker covering ChatGPT and 17+ engines, with plans from $17/mo.
Rankscale tracks brand visibility across 17+ engines including ChatGPT, Perplexity, AI Mode, Claude and Copilot, with page audits on higher tiers. Plans run from Essentials at $17/mo (annual only) to Enterprise at $780/mo, with a free Pro trial and white-label options for agencies. It claims 1,000+ active users including Bosch, UBS and Cartier.
AI visibility tracker covering eight engines with daily prompts and white-label portals; Growth from $100/mo.
Trakkr tracks ChatGPT, Claude, Gemini, Perplexity, AI Overviews, Grok, DeepSeek and Meta AI with 50 daily prompts per brand and no credit metering. Growth is $100/mo with a 14-day trial, and white-label client portals come on the Scale plan. It is aimed at agencies reporting to clients.
Enterprise SEO platform that has added AI search visibility and a free AI Visibility Report; pricing is quote-only.
Conductor is an established enterprise SEO platform that now includes AEO features, AI Search Credits and a content tool, plus a free AI Visibility Report to start. It does not publish prices. It fits large teams that want SEO and AI visibility in one contract, not small brands.
Profound is known for tracking how brands appear in AI answer engines. Teams compare alternatives for price, the engines covered, prompt limits, reporting style or integrations with their SEO stack. Therefore, list the engines and markets you need to monitor first.
Some tools focus on ChatGPT and Perplexity, while others add Google’s AI Overviews and AI Mode. In addition, a few SEO suites now include AI visibility features alongside classic rank tracking.
What to compare
First, compare how many prompts you can track and how often each one runs. Next, check whether the tool stores full answers and cited sources. Then look at competitor tracking and exports. Finally, test support, since this category changes quickly.
Mistakes to avoid
To start with, don’t compare tools on different prompt sets; use the same list everywhere. Also avoid tracking only branded questions. Above all, connect findings to content and PR work, or the data won’t change results.
How we ranked them
Each tool is scored out of 100: results and case studies (40%), specialty fit (25%), pricing transparency (20%) and verified reviews (15%). The score sets the editorial order. Sponsored spots are sold separately and never change it.
Write down the two or three jobs the tool must do every week, and test those first in the free trial.
Check the integrations you rely on (Amazon, Shopify, TikTok Shop, your email and analytics tools).
Price the plan you will actually need in six months, not the entry plan.
Look at how data gets in and out: exports, API access and what you keep if you cancel.
Read recent reviews for support quality and how often the product ships updates.
FAQs: Best Profound Alternatives
What is the best Profound alternative?
The best Profound alternative depends on why you're switching. Our top pick is named in the Quick answer above, with alternatives for tighter budgets and specific channels.
Is there a free Profound alternative?
Yes. Several Profound alternatives on this list have a free plan or free trial; the Price column shows which.
Why do sellers switch?
The most common reasons people leave Profound are price increases as they grow, missing features for a specific channel, support quality, and wanting fewer tools. Each review above notes which of these it solves.